Scan. Plan. Boat: It Doesn't Get Easier

We serve Michigan boaters and lake lovers by eliminating the hassles of enjoying the lake. If you’re looking for a pontoon rental in Traverse City or planning a day out on Torch Lake, Elk Lake or any of the many other beautiful waterways, we just made it ridiculously simple.

Look for these sweet cocktail coasters at your local bar or restaurant. Scan and plan your day on the water.

Our new cocktail coasters are now placed in bars and restaurants across Traverse City, Rapid City, and the Torch Lake area. Each one has a QR code that takes you directly to our booking page—so you can reserve your boat in seconds.

Make Plans for Tomorrow, Tonight.

You’re out with friends in downtown Traverse City, the weather’s perfect, and someone says: “Let’s get a boat tomorrow.”

Instead of waiting, searching, or forgetting later—you just scan the coaster and book your Torch Lake pontoon rental on the spot.

No friction. No back-and-forth. No missed opportunities.

Why People Love Renting with Us

We’ve built our system around one thing: making boat rentals in Northern Michigan easy.

• Fast online booking

• Clean, ready-to-go pontoons

• Excellent reviews

• Convenient access to Torch Lake and surrounding waters

• Perfect for families, groups, and last-minute plans

Local Shoutout

Big thanks to the Rapid City Tavern for using our coasters for the past couple years and

helping connect more people to the lake.

Book Your Torch Lake Pontoon Today

If you see one of our coasters—scan it to book your boat rental in the Traverse City area.

Or book your pontoon rental in Traverse City or Torch Lake here: Northern Lakes Boat Company | Boat Storage | Torch Lake, MI, USA